In a world of sameness creativity is your business’s competitive advantage.
I’m a Strategic Creative Art Director, Designer, Creative Consultant, 25+ years making advertising that earns attention, builds brands and grows your business.
I’ve worked with agencies, brands, and startups across Ireland, Europe, the UK, Australia and the US.
I’m Ireland-based. Internationally minded. I can work remotely or on-site anywhere.
I specialise in work that’s creative, engaging, entertaining, and genuinely disruptive. Built on solid strategic creative thinking rooted in human insight.
I follow tech trends with a discerning eye, using them to help tell brand stories rather than just using them for use sake.
I partner with agencies and clients who want to ‘out think’ the competition, bringing senior creative firepower, strategic thinking with a cool head, a collaborative, positive attitude with a focus on your business needs. I also have a strong network of top freelance specialists that I can tap into when needed and the flexibility to move fast without the overheads and hassle.
I’m currently on the management board of ICAD – The Institute of Creative Advertising and Design, helping to promote the creative industry in Ireland and Irish creativity abroad.
Feel free to contact me for a chat on video or over a coffee: 087 2341713
Brand Clients: Carrolls Irish Gifts, Click&Go Holidays, Caldor Solar, Easons, Hugg.ie, Louis Copeland & Sons, Paddy Power, Spotlight Oral Healthcare, Feed the Heroes, Rezexe, SKMMP, TG4, Harte Media, The Irish Examiner, Christmas2U, Gino’s Gelato, OHK Solar, The Topline Group, BuildCost, Knight Frank and The Waterford Castle Hotel.
Agency Clients: Chemistry, The Tenth Man, BBDO (Dublin / London), Bartle Bogle Hegarty (Dublin / London), Forsman & Bodenfors (Dublin), OneCore, Cogs & Marvel, Zoo Digital, Dynamo, Heritage One, Javelin, Connelly Partners (Dublin / Boston), TBWA (Dublin), Pluto, Folk Wunderman Thompson (Dublin), WE-KICK, CMS Marketing, Oliver (Dublin), Ogilvy (Dublin), NKK (Canberra), The Creed, Publicis (Dublin / London), Ebow, The Public House, The Courtyard, The Fourth Idea (New York), Xavier Creative House (Philadelphia) Wilson Hartnell.

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